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Tuesday, December 11, 2018
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Lovehoney Releases Trade Catalogue 2018

Sex toy giant Lovehoney published its new Trade Collection Catalogue as print version to coincide with the eroFame 2018.

New collections, novelties, and all-time bestsellers will be showcased in the new Lovehoney Catalogue for 2018. Buyers will be able to choose from an immense range of products targeted on many different and nuanced target groups.

The new catalogue opens with the bestselling Fifty Shades product Franchise. Fifty Shades Freed – The Official Pleasure Collection will be highlighted among bestselling products from the Fifty Shades of Grey line.

The cooperation with Comedy Central’s new flagship Comedy series »Broad City« gets a prime Position in the catalogue as well. The licensed products will test Lovehoney’s capability to reproduce the Fifty Shades of Grey success to other erotically charged Mainstream Contents. The season’s premiere of Broad City’s fourth season was a rating success for the television channel famous for its Daily Show series.

An important product line for Lovehoney’s new year will be the »Edge« – a range of sex toy products for men, exclusively developed by sex expert Tracey Cox.

Lovehoney’s international sales manager, Kate Hodgson-Egan, Lovehoney explains: »We always notice a substantial sales uplift for previous collections for Fifty Shades when a new movie comes out, so we felt it was important to keep Darker and Grey at front of mind during this busy time in the lead-up to Christmas. Each collection has its own personality and Story.

Hodgson-Egan adds: »Also, we are beyond excited to talk about Broad City and the major success thus far of the new season in the U.S. Viewing figures are so encouraging and we know this will translate to awareness of our fun and funky range. We are beyond excited to be working with one of the world’s leading sex and relationship experts in the upcoming year: Tracey Cox. There’s not going to be enough time in the day to squeeze it all in! Come see us at Booth 72.«

If you are interested in obtaining a digital Version of the Lovehoney Trade Collection 2018 Catalogue drop an email at [email protected]

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